My experience
In business
building and management
business
building and managing teams
social media
digital marketing
I have nearly twenty years of experience in business development, team building and management.
In 2015, I joined the digital marketing agency Whites, where I built the team and social media offerings for clients from scratch, and then developed further business lines. Since 2018, I have been co-owner of the agency and a Partner, co-responsible for the development of the entire organization.
I was responsible for developing customer outreach strategies, building offerings, sales activities, and meeting budget targets. I worked with clients from industries such as healthcare, technology, manufacturing, FMCG, finance, and retail. I created and developed multi-generational teams that were enduring, resilient, and effective.
Previously I also worked in companies such as Deloitte, Agora and Polkomtel.
So I combine corporate experience with an entrepreneurial, operational approach to building and developing a business.
and people in organizations.
Today, she owns the KinetiQ Lab development studio, where she leverages her extensive experience. I also share it in my individual work.
In development
educational projects
leadership program
certification
Lifelong learning is one of my key values. Throughout my career, I've developed my skills and shared my knowledge, including as a lecturer at the postgraduate digital marketing program at the Poznań University of Economics.
I created educational initiatives such as School of New Media, Content Espresso, and Leadership for Sustainable Future.
In 2023, I completed the prestigious Advanced Leadership Program (ALP) at the Center for Leadership,
and in 2024 I became a Teaching Assistant for this program.
In 2025, I completed the Business Coaching Diploma of the PwC Academy and obtained two certificates - with the ACSTH ICF quality mark and EQA EMCC.


Describe your image

My strengths are:
effectiveness
empathy
agency
courage
decision-making
communication